Phoenix Company

“Cooler Energy” refers to the calm reserves of useful stamina that can result from replacing high starch grain based feed with lower starch components that provide concentrated useable energy. By limiting grain ingredients in the ration your horses digestive system can function in a more natural way. Horses are grazing animals that evolved to consume high fiber, low starch, roughage as their primary source of nutrition. Many natural plant food sources also provide a significant amount of naturally occurring vegetable fat that the horses system readily identifies and utilizes for energy. What a horse did not naturally eat, was a large amount of mature grain. We humans decided that was a good idea, not the horse.

High levels of grain in a feeding program alter the effectiveness of the digestive system with little benefit in return. Supplementing with high starch feeds can elevate blood glucose levels resulting in what we commonly recognize as “grain high” or nervous excitability. This type of “hot energy” is rarely beneficial to the horse or the rider. Additionally, grain based rations, when fed in significant amounts, may pass through the upper part of the digestive system undigested to ferment in the hind gut.  The result is a new set of problems. Fermenting high starch grains can alter the environment that sustains a healthy population of beneficial bacteria. These beneficial bacteria are necessary in the hind gut, and assist in breaking down the roughage that a horse has eaten for efficient digestion. Proper digestion of roughage is the most natural utilization of available nutrition.

So, what do you do to provide additional useful energy when more is needed than that provided by the hay?  The best answer is to provide an energy dense source of “Cooler Energy” with as little disruption to the natural function of the digestive system as possible. The Answer is Renew Gold™.

If you have questions contact us today.

Flax is best known as a significant source of Omega 3 fatty acids and can help to optimize the balance of Omega 3 and Omega 6 in a formulation.  Flax is also an excellent source of vegetable fat and quality proteins. This third source of low starch digestible energy rounds out the Renew Gold formulation.

If you have questions contact us today.

If you have questions contact us today.

Renew Gold™ is happy to welcome Professional Barrel Racer, Sherry Cervi to the team!

"Since feeding Renew Gold, I have noticed better utilization of feed, more consistent temperament, and better hoof and hair coat condition."
-Sherry Cervi

"I am posting about Equine Renew, Renew Gold today. Lots of people ask me about my feeding program. I started feeding Renew Gold last year and I really like how my horses are OVERALL. Their coat, energy levels, overall health and performance... I have always been a big believer in rice bran and a low starch/sugar feeding program and that is exactly what Renew Gold is. Renew Gold is basically Stabilized Rice Bran, Coconut Meal and Flax. You feed a lot less of it than a regular grain and it helps the horses utilize their hay more efficiently too. I still add a mineral (BioVigor) and whatever herbs they need, but the Renew Gold is the basis of my horse's nutrition."
-Sherry Cervi

Accomplishments

2011 World standings place: 3rd
2011 Earnings: $183,838
2011 Wrangler NFR place: 4th
2011 Wrangler NFR earnings: $93,317
Career earnings: $2,175,384

Joined WPRA: 1986
Horses: MP Meter My Hay "Stingray" (10-year old palomino mare) Sire- PC Frenchmans Hayday/Dam: Miss Meter Jet, MP A Man With Roses "George" (9-year old palomino gelding) Sire-PC Frenchmans Hayday/Dam: Rose Patch; PC Frenchmans Hayday "Dinero" (17-year old palomino stallion)
World titles: (3) 1995, 1999, 2010
Wrangler NFR average titles: 1 (2009)
Wrangler NFR qualifications: 14 (1994-2001, 2003, 2005-06, 2009-11)
DNCFR qualifications: 10 (1994-2001, 2008, 2010)
Tour Finale titles: 4
• Pace Chute-out: 2001
• Summer Finale: 2005
• Championship: 2005-06
Tour Finale qualifications: 16
• Pace Chute-out: 2000-01, 2003, 2005-06
• Caldwell Round: 2007
• Puyallup Round: 2007, 2010
• Summer/Omaha Round: 2000, 2005, 2007, 2010-11
• Championship: 2005-07


Professional Highlights

2011 Highlights
• Entered the NFR with $90,521 and won $93,317 in 10 days in Las Vegas after placing in seven out of 10 rounds winning Rd. 6.
• Won the average and year-end titles at the Turquoise Circuit Finals Rodeo (Las Cruces, N.M.).
• Co-champion at the War Bonnet Stampede (Idaho Falls, Idaho).
• Won the St. Paul (Ore.) Rodeo.
• Won the Eugene (Ore.) Pro Rodeo.
• Won Strathmore (Alberta) Stampede.
• Won the Safford (Ariz.) Pro Rodeo.
• Won Wayne Wilson Children's Charity Rodeo & Carnival (Cave Creek, Ariz.).

2010 Highlights
• Became the first $2 million barrel racer, surpassing Charmayne James' earnings record of $1,886,568. Won her third world title and set a new NFR arena record in Rd. 8 with a time of 13.49 seconds. Finished second in the average with a 10-run time of 143.29 seconds. Placed in seven out of 10 rounds, winning Rd. 3 (13.65 seconds), Rd. 7 (13.70 seconds and Rd. 8 (13.49 seconds).
• Making her 13th Wrangler NFR appearance moving her into second for qualifications and trails only Charmayne James with 19 for total qualifications.
• Won the Canby (Ore.) Rodeo.
• Won the Snake River Stampede (Nampa, Idaho).
• Won the Treaty Day Celebration & PRCA ProRodeo (Window Rock, Ariz.).
• Won the Helldorado Days Rodeo (Las Vegas, Nev.).
• Won the Clark County Fair & Rodeo (Logandale, Nev.).
• Won RodeoHouston and pockets $61,500 - the most of any competitor. Ties Lindsay Sears' record from 2008 at RodeoHouston for most money won at a regular season rodeo. Third time to win the title and did so on three different horses (Troubles, Hawk and Stingray).

Career Highlights
• 2009 - Won the average title at the 2009 Wrangler National Finals rodeo with a 10-run time of 139.01 seconds. Won $146,100 at the NFR, the most money won of any of the 118 contestants. Finished 3rd in the world with $219,629. Won the Cave Creek (Ariz.) Rodeo, the Safford (Ariz.) Pro Rodeo, the Lynden (Wash.) PRCA Rodeo, the Red Horse Ranch PRCA Rodeo (Fergus Falls, Minn.), the Central Wyoming Fair & Rodeo (Casper, Wyo.), the Airdrie (Alberta) Pro Rodeo and the Dixie National Rodeo (Jackson, Miss.).
• 2008 - Finished the year ranked 20th in the world with $41,986; co-champion at the Pioneer Days Rodeo (Clovis, N.M.); won the Wild, Wild West Pro Rodeo (Silver City, N.M.), the Payson (Ariz.) Spring Rodeo and the Grand National Rodeo Horse and Stock Show (San Francisco, Calif.).
• 2007 - Won the Redding (Calif.) Rodeo. Finished the year ranked 20th in the world with $41,397.
• 2006 - Placed in seven out of 10 rounds at the Wrangler NFR. Finished the year ranked ninth in the world standings with $102,525; won the Wrangler ProRodeo Tour Championship (Dallas) and qualified for her 11th Wrangler NFR; won the Western Stampede (West Jordan, Utah) and the Fourth of July Youth Celebration and PRCA Pro Rodeo (Window Rock, Ariz.); won the Wrangler ProRodeo Tour Round at the San Antonio (Texas) Stock Show and Rodeo.
• 2005 - Won the Pace Picante ProRodeo Challenge (Omaha, Neb.) and the Pace Picante ProRodeo Classic (Dallas); won average title at the California Rodeo Salinas and the Redding (Calif.) Rodeo. Finished the year ranked fourth in the world with $142,258.
• 2003 - Won San Antonio (Texas) Stock Show and Rodeo, Navajo Nation Fourth of July (Window Rock, Ariz.), Andy Devine Days (Kingman, Ariz.), and Kern County Sheriff Reserve Stampede Days Rodeo (Bakersfield, Calif.); won Rd. 5 with a 13.98-second run and Rd. 6 in 13.96 seconds at the Wrangler NFR; finished the year fifth in the world with $109,354.
• 2002 - Olympic Command Performance Rodeo (Farmington, Utah) qualifier.
• 2001 - Won RodeoHouston and pockets $19,033.
• 2000 - Turquoise Circuit Finals Champion (1994-2000); set record for most money won at a regular season rodeo with $16,497 at RodeoHouston.
• 1999 - Set the WPRA record for highest single-year earnings with $245,369 and most money won prior to the NFR with $130,996. Won the Wrangler NFR average title.
• 1997 - Reserve World Champion
• 1995 - Won RodeoHouston and collects $18,983.
• 1994 - Reserve World Champion

Awards
Horse with the Most Heart award to Jet Royal Speed (Hawk), owned by Sherry Cervi, 1999-2000. MP Meter My Hay "Stingray" finished second in the 2010 AQHA/WPRA Horse of the Year voting for barrel racing and tied with Yeah Hes Firen (Duke) in the 2011 AQHA/WPRA Horse of the Year voting.

$30.00+  for a thirty pound bag???

Wow, can I afford Renew Gold™?

Seems like a lot, so let’s clear up a few misconceptions regarding just what it costs to feed Renew Gold, and how the price affects your feeding program.

Renew Gold is a very energy dense, low starch, ration balancing product that commonly replaces, or greatly reduces, a number of other commonly used feeds and supplements in your feeding program.
Let’s suppose that you are feeding one of the popular “premium” grain based horse feeds on the market. Let’s say Brand X, (you fill in the name) costs $12.00 for a fifty pound bag. The label tells you to feed four to six pounds per day based on the weight of your horse, and level of use. Many feeds recommend much more, but let’s give them the benefit of the doubt and split the difference by feeding five pounds per day split into two feedings.

Your cost on this will be, at a minimum, $1.20 or more per day. This is certainly a very average scenario for many horse owners. In addition, you might add some flax, Rice Bran, or beat pulp to the program, let’s throw in some direct fed microbials, to try to get your horse to digest all this in a digestive system that was really not designed by nature to handle that much concentrate and you can easily have $3.00 to $5.00 or more per day into the feeding program without considering what you are paying for hay.

What do you get for this? We feel that you get a system that is overburdened with concentrate and starch, a hit and miss level of efficiency in digesting your hay, and a lot of the nutrition that you paid for on the ground behind your horse. Take a hose to the manure and see how much undigested feed is in there.
Now let’s look at Renew Gold. Feeding one pound per day costs 93 cents. This provides concentrated energy in a package that fits in the horses digestive system while providing real support to hind gut efficiency to better utilize your hay. No additional, or greatly reduced, feeds, No additional Flax, no additional Rice Bran, no additional beat pulp, no additional pro-biotics. The result? No starch overload to disrupt hind gut function, no grain high, cooler usable energy, and a higher level of natural efficiency throughout the entire digestive system. Guaranteed. This is sound science and sound nutrition from horse people for horse people.

If your goal is a comprehensive feeding program that makes usable energy without stressing your horse’s digestive system, you will get more for your feed dollar with Renew Gold.

If you have questions contact us today.

“Cooler Energy” refers to the calm reserves of useful stamina that can result from replacing high starch grain based feed with lower starch components that provide concentrated useable energy. By limiting grain ingredients in the ration your horses digestive system can function in a more natural way. Horses are grazing animals that evolved to consume high fiber, low starch, roughage as their primary source of nutrition. Many natural plant food sources also provide a significant amount of naturally occurring vegetable fat that the horses system readily identifies and utilizes for energy. What a horse did not naturally eat, was a large amount of mature grain. We humans decided that was a good idea, not the horse.

High levels of grain in a feeding program alter the effectiveness of the digestive system with little benefit in return. Supplementing with high starch feeds can elevate blood glucose levels resulting in what we commonly recognize as “grain high” or nervous excitability. This type of “hot energy” is rarely beneficial to the horse or the rider. Additionally, grain based rations, when fed in significant amounts, may pass through the upper part of the digestive system undigested to ferment in the hind gut.  The result is a new set of problems. Fermenting high starch grains can alter the environment that sustains a healthy population of beneficial bacteria. These beneficial bacteria are necessary in the hind gut, and assist in breaking down the roughage that a horse has eaten for efficient digestion. Proper digestion of roughage is the most natural utilization of available nutrition.

So, what do you do to provide additional useful energy when more is needed than that provided by the hay?  The best answer is to provide an energy dense source of “Cooler Energy” with as little disruption to the natural function of the digestive system as possible. The Answer is Renew Gold™.

If you have questions contact us today.

By combining three different natural vegetable fat sources, along with an expanded amino acid profile, Renew Gold can improve the efficiency of your entire feeding program, while providing usable “Cooler Energy”. Renew Gold is also calcium / phosphorus balanced so that it can be fed with any type of hay.

Renew Gold™ is a unique formulation of energy dense, low starch, premium quality ingredients designed to be fed at a rate of 1/2 pound to 1 1/2 pounds daily. Our goal is to limit or eliminate the use of high starch based ingredients in the overall feeding program. This can help to bring the entire digestive system into proper balance. Using a base of food grade Stabilized Rice Bran we fortify Renew Gold with CoolStance coconut meal and Flax. Digestive efficiency is then enhanced with the addition of Fermented Yeast Culture. This offers horse owners the opportunity to utilize the well proven nutritional advantages of Stabilized Rice Bran in an even more effective, advanced formulation.

Flax is best known as a significant source of Omega 3 fatty acids and can help to optimize the balance of Omega 3 and Omega 6 in a formulation.  Flax is also an excellent source of vegetable fat and quality proteins. This third source of low starch digestible energy rounds out the Renew Gold formulation.

If you have questions contact us today.

If you have questions contact us today.

What is Renew Gold™?
Renew Gold is a unique formulation of energy dense, low starch, premium quality ingredients designed to be fed at a rate of 1/2 pound to 1 1/2 pounds daily. Our goal is to limit or eliminate the use of high starch based ingredients in the overall feeding program. This can help to bring the entire digestive system into proper balance. Using a base of food grade Stabilized Rice Bran we fortify Renew Gold with CoolStance® coconut meal and Flax. Digestive efficiency is then enhanced with the addition of Fermented Yeast Culture. This offers horse owners the opportunity to utilize the well proven nutritional advantages of Stabilized Rice Bran in an even more effective, advanced formulation.

So why does Renew Gold work?
Renew Gold truly is sound science that helps build sound horses. The unique combination of three protein and fat sources and other premium quality  ingredients allows Renew Gold to provide concentrated nutritional support for horses of all types and uses. Renew Gold can improve the efficiency of your entire feeding program, while providing usable “Cooler Energy”. Renew Gold is also calcium / phosphorus balanced so that it can be fed with any type of hay.

Renew Gold™ is Calcium/Phosphorus balanced and may be used with both grass and alfalfa hay. Feed only as directed. Not intended for use in animals other than horses.

As with any change to your horses feeding program, introduce Renew Gold™ gradually. Beginning with a 1/3 daily rate, increase to the full desired rate over a seven day period. Always provide your horse with a plentiful source of clean water. Check out Renew Gold Resources for additional information.

OUR GUARANTEE
Feed Renew Gold™ for six weeks. If you are not satisfied with the product, mail the bar code off the bag and proof of purchase to, The Phoenix Company LLC, P.O. Box 12, Willows CA 95988, for a refund of the purchase price. One bag refund per family.

Contact us today with nutrition questions or to find the dealer nearest you.